Burberry Launches Lunar New Year Collection

Hi everyone! We hope you are enjoying the first days of January!

With the Year of the Ox soon approaching, Burberry has launched their Lunar New Year exclusive capsule collection, in honor of the Chinese New Year. 

Burberry Chinese New Year collection 2021

About the Capsule Collection: 

The collection is presented in a series of tasteful images, celebrating the majesty of the natural world and features the classic Burberry plaid with the addition of Ox animal motifs. The Ox is a sign associated with the earth, thus qualities of its nature; powerful and calm are reflected in the chosen color palette, styling and designs.

The Lunar Year Collection Campaign was shot by Photographer Feng Li and features models Liu Wen and Wang Xiangguo and styled by Fashion Stylist Audrey Hu

Lunar Year Collection Campaign

Garments:

We are mesmerized by the lineup inception, starting with a series of plaid coats, including an updated version of Riccardo Tisci’s Burberry logo with ox horns. This graphic motif is seen throughout the collection, with ox adorned knits and scarves. Parts of the collection carry a neutral black and white theme, while others are finalized with red and yellow accent colors in garments and accessories.

BURBERRY Chinese New year collection 2021
Burberry Lunar New Year Capsule Collection.jpg

Accessories:

Ox horn elements rise in accessories, most prominently in the horn-adorned baseball caps and subtle ox illustrations. The Pocket bag gets transformed with shades of yellow, black, red and white. Cat-eye Sunglasses appear in red, ornated with the updated gold monogram. Striped wool jacquard as well as cashmere plaid scarves, carry the lucky motif and colored monogram. Other accessories contain a graphic touch, featuring the word “LOVE” in fun expressive fonts. Interesting novelty additions to the collection are the Cotton Plaid Mask and the AirPods Pro Case.

BURBERRY sunglasses 2021 Chinese New Year
BURBERRY Chinese New Year

Footwear:

Footwear launched with this exclusive capsule collection include point-toe mules, suede, cotton and leather Arthur sneakers, T-bar shoes, cotton pumps, lambskin ankle and knee-high boots. 

Cotton and Leather Arthur Sneakers

You can check out the Burberry Lunar New Year capsule collection clicking the link here

We are loving the new exclusive lineup in honor of the Lunar New Year and the colorful additions that complement Burberry’s classic aesthetic. This capsule collection truly delivers a celebratory message!

How are you enjoying Burberry’s Ox Year fresh novelty aesthetics, when compared to last year’s capsule collection?

Sending joy, peace and luck your way,

XOXO Lori / Design Land NYC